Hi Amazon Forbes. Hope your business is doing great.
Are you trying hard to boost your business? Are your sales curve falling down? Are you losing customers for your Amazon product?
Amazon is a highly profitable e-commerce platform that can bring you, enormous customers. But sometimes, usual business strategies are not enough to gain extraordinary profits.
I can feel your pain. That's why I've come up with a few strategies to increase your sales on Amazon.
1. Product listing
Amazon product listing may sound simple. But you have to give attention to some minor areas like image resolution, product descriptions, product title, and bullet points.
Mistakes will mostly occur in the copywriting part, because you may not be aware of grammatical mistakes and spelling errors. You might have missed uploading at least 4 to 5 images of your products.
The description and title of the product should bear the keywords in it, which enables amazon's A9 algorithm to find your product and show it in SERP results of Amazon users.
The most common mistake made by Amazon sellers is that they optimize the product listing just for keywords and fail to optimize the content for converting the viewers into buyers.
2. Amazon Product Reviews
The lesser-known fact is that Amazon product reviews can play a key role in altering the buying decision of the product in Amazon customer's minds. But in most cases, you fail to recognize it.
A product gets bad reviews due to three reasons.
Defective product received
Poor product quality
Mismatching of products
If you want to gain more 5-star reviews, you have to make sure you don't deliver products that are of inferior quality.
Another shortcut to optimizing product reviews [ JUST FOR YOU ]. You can upvote the positive reviews of the products with the help of Amazon Helpful Votes. This will push the bad reviews of your Amazon product to the next page.
But, there rises a question. How can you upvote your 5-star reviews?
3. Amazon FBA
Do you know something? If you list your products under Amazon FBA, then your product is displayed with Amazon's brand logo. This will increase your product's reputation and pull more audience towards your product which leads to higher sales.
Also, if you take up Amazon FBA you need not worry about shipping, delivery, and refunds & returns of the product, because Amazon can do it for you. So you'll have a lot of time to optimize your business strategy and find ways to grab an audience for your product.
Also, you can believe your product will perform well if it has more Amazon FBA Sellers. If you want to know the number of FBA sellers for your product scan your product with Amz Online Arbitrage Multi-tool. Along with the FBA sellers count, you can get more details about your product, including the ROI.
To my knowledge, these are the top 3 proven methods to improve the sales performance of your product. Hope you find it useful.