Are you an eCommerce seller as well as a small business owner?
You know the eCommerce business is growing, and as a small business owner it's tough to compete. The marketplace is vast and there are a lot of new sellers every day. The competition is sure, tough.
However, we have some helpful tips for you to boost sales as a small business owner. Check out these best eCommerce tips curated by Amazon selling experts to scale your business.
Before that, we want to ask -
How do you source your products?
If you are looking for an efficient way to source products without having to spend too much time, then Amz Online Arbitrage is for you.
It is the best Amazon online arbitrage software where you can find profitable deals.
All you have to do is sign-up for Amz Online Arbitrage and choose the deal lists that you want. You will get them delivered every week morning and you can buy the products and resell them on Amazon.
Online arbitrage for Amazon is the best way to make money on Amazon without having to spend too much.
If you are a small business owner, you can also sell your own products on the platform and expand your brand reach.
Now, let's check out the tips to grow your small businesses.
E-COMMERCE TIPS FOR SMALL BUSINESSES
1. Impress in the first few seconds
Sounds obvious? When it comes to online shopping, it's all about capturing the attention of your visitors for a few seconds.
That's crucial and essential. Do you know it takes about 50 milliseconds for users to decide if they like your site or not?
That's too quick. Be it images, or content. Try to grab the attention but don't mislead them. Focus on not only promoting your products but also providing value to your customers.
You need to invest in the best design possible and provide a user-friendly experience for your customers.
2. Never hide extra costs
You are familiar with the term 'free shipping', right? Almost every seller offers this to attract more customers. If customers see that they don't have to pay extra for shipping, they immediately take action and buy the products.
One of the many reasons why customers abandon the shopping cart is obviously high shipping costs.
Usually, customers check for the products, analyze the features, and buy the product. While checking out, they see the hidden shipping cost that makes them abandon the cart.
Hence, it's best to let customers know beforehand if they have to pay extra, for shipping costs or anything. This will give them a clear idea of how much they can spend without having to splurge more suddenly.
3. Don't force them to register
Most online businesses have a common goal of collecting mail addresses to follow up with. This is to retain the customers while keeping them updated on the latest offers.
Some businesses' websites have a separate sign-up space on the home page where customers can add their email to subscribe to newsletters. Other businesses do pop-up banners or insist on signing up with an email address to buy a product.
This might be uncomfortable for sellers, who especially don't want to be spammed by emails or are just in for a one-time purchase.
Hence, you can give them the option to log in to their account or check in and out as a guest.
4. Be mobile friendly
Today, most customers are on mobile and you need to be where they are. It's known that half of your consumers buy products at their convenience.
They like having things easy at their fingertips and mobile devices are accessible, anytime, anywhere.
Make sure your business website, pages/themes, and related applications are mobile-responsive.
5. Include a search bar
Make everything easy for your customers. They have no time and they have a lot of choices, so make sure you grab them without wasting their time.
It's best to have a search bar on your website so customers can easily find the product they are looking for. This will reduce the stress of having to go through the whole catalog and leave the website frustrated.
You can also ensure that the website and catalog are easy to navigate through, without making it congested with too many things.
The above-mentioned tips are set as a base to provide your customers with the best experience.
There are other tips such as promoting products on social media, offering excellent customer service, and more.
With these tips and many more, you'll be able to scale your business growth and sales in no time.
For your small business to grow, it's important to understand your customers well. Also, stay up-to-date with your customer's needs as they change often with the trends.
For more helpful tips on Amazon selling, check out the other blogs on Amz Blog.